Your Guide to Promo Hats
Jul 10
A hat is a hat, right? With so many different styles available, it's easy to get confused. With this quick guide to promotional headwear, you'll learn the differences between the various styles of ...
Continue Reading6 Stuffed Animals to Cuddle Your Way to Happiness
Jun 10
Almost everyone had a favorite stuffed animal growing up. They were a friend that you confided your deepest secrets to, a friend that could keep you company when thunderstorms rolled through the ni...
Continue ReadingBranding 101: Let’s Talk Logos
Mar 3
A logo is often a company's first impression and it can impact a customer's perception, purchase decisions and overall attitude toward your company. A logo is a symbol or graphic element that repre...
Continue Reading16 Ways Color Affects Your Branding and Marketing
Nov 24, 2025
Substantial research shows why color matters in branding and how it plays an important role in how we experience marketing. These 16 facts give you a glimpse into how you can use color to your adva...
Continue ReadingOur Top 10 Favorite Eco-Friendly Products
Dec 17, 2024
Sometimes it's good to take a moment and get in touch with Mother Earth. Not only are these products great for printing your company logo or message, but they also serve dual purposes. The products...
Continue ReadingWhat Makes Gen Z Tick?
Nov 5, 2024
It's 2020, and Generation Z is growing up. The generation includes people born between 1995 and the 2010s, putting the group's eldest squarely in their mid-twenties. Chances are that you may work a...
Continue ReadingCase Study: Keep it Cooler
Jul 21, 2023
Description: Dual Compartment Cooler Bag Industry: Corporate / Fortune 500 What it was purchased for: An annual company picnic for employees and their families. Each year they give thei...
Continue ReadingHow to Create Buzz Around a Launch With Promo Products
Apr 12, 2023
So, you're launching a new product or service? Congratulations – what an exciting time for your business! We understand that your next step is to develop your action plan to make this launch ...
Continue Reading6 Purr-fect Promo Products for Cat Lovers
Jan 30, 2023
Everyone knows that dogs are man's best friend, but did you know that cats have been living alongside humans as companions since at least 7500 BC? In 2017, cats were one of the most popular pets by...
Continue Reading12 Perfect Pediatric Products for Babies
Dec 18, 2022
Oh, babies! What a joy to welcome. Bringing a new baby into the world is so exciting (but also stressful and frequently sleepless). New parents know that there's a lot to procure and prepare before...
Continue ReadingReusable vs. Disposable Items
Oct 7, 2022
Disposable products are a common part of everyday life for most folks – think single-use items like plastic cutlery, paper plates, shopping bags from the grocery store, napkins, the coffee cu...
Continue Reading6 Fun Products for Keeping Kids Occupied at Home
Jun 29, 2022
Since the coronavirus outbreak has forced many schools and daycares to close, millions of children are experiencing a major disruption in their daily lives. Parents working from home may be struggl...
Continue Reading5 Invaluable Marketing Books to Help Grow Your Brand
Apr 18, 2022
In the world of business, marketing trends are always evolving and it's easy to be overwhelmed. Sometimes you take one step forward only to be knocked two steps back. Luckily, there are endless res...
Continue ReadingYes, There's a Difference: Everything You Need to Know About Pens
Mar 21, 2022
Even as much of our world goes digital and paperless, the pen remains an essential tool in both office and home life. With so many different types of pens, choosing the “write” one can ...
Continue Reading6 Benefits of Customer Loyalty Programs
Mar 6, 2022
Everybody loves getting new business – it's exciting! Because new customers are so crucial to growing a business, many companies pour the majority of their marketing time and energy into gene...
Continue ReadingGraphic Design Terms Everyone Should Know
Feb 6, 2022
It can be hard to communicate with a design team on a project when the designers speak their very own language. That's why we have a rundown of words you may come across frequently that can save y...
Continue ReadingWhat’s Up With Unboxing Videos? The Trend You Must Try
Nov 12, 2021
We all enjoy that element of surprise (well, most of us!). User-generated unboxing videos have popped up more and more on YouTube and other social media platforms, adding a surprising value to prod...
Continue ReadingThe History of Promotional Products
Sep 30, 2021
If you've ever been to a music festival or convention and walked away with a bag full of freebies, then you know that promotional products work! But did you know that those quirky logoed products h...
Continue ReadingGeneration Z vs. Millennials: What’s the Difference?
Apr 12, 2021
We're all familiar with the stereotypes that characterize the millennial generation- avocado toast, “killing” chain restaurants, and being social media obsessed. But what actually defin...
Continue ReadingUsing Customer Profiles to Find the Perfect Promo Products
Aug 14, 2020
When business owners are asked about the customers they serve, many times, their response is: “Well, we serve everyone…” If a company served everyone, it would be impossible to ...
Continue ReadingWhy You Should Buy USA-Made
Jul 2, 2020
During times of growing uncertainty in the global markets, customers are becoming more and more interested in purchasing American-made items. Buying American-made is about more than just patriotism...
Continue ReadingYour Brand Is Your Business - Market It!
Jun 18, 2020
As a marketing professional, you understand better than anyone the importance of establishing a distinct brand presence for your company. People gravitate to those they identify with and can trust ...
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